Damian Ryan,Calvin Jones: The Best Digital Marketing Campaigns in the World II: Mastering the Art of Customer Engagement

The Best Digital Marketing Campaigns in the World II: Mastering the Art of Customer Engagement


Description

In the second collection of The Best Digital Marketing Campaigns in the World, bestselling author Damian Ryan presents an international showcase of the most successful digital marketing campaigns in recent history. Full of behind-the-scenes insights into campaign strategy, implementation and results, it explores how businesses and agencies large and small have harnessed social media, blogs, video, email, mobile and search to boost their brand and attract customers. Covering a wide range of world-class, award-winning campaigns from brands such as Activia; Red Bull; Heinz; Harley Davidson; O2; Peugeot; Nike; Samsung; and UEFA and agencies including Tribal DDB; Scholz and Volkmer; Red Bee; Bell Pottinger Wired; We Are Social; and Symbio Digital, this is an inspirational showcase of digital creativity and a must-read for everyone working in marketing and advertising.

After illegal drug sales and arms trafficking, human trafficking is today the third most profitable The Best Digital Marketing Campaigns in the World II: Mastering the Art of Customer Engagement free pdf criminal activity in the world, generating $31 billion annually. As many as half of all those trafficked worldwide for sex and domestic slavery are children under 18 years of age. Batstone tells the inspiring stories of a new generation of abolitionists arising among us to put a stop to human trafficking. "Not for Sale" tells the stories of rescued victims and their heroic rescuers, background briefings on human trafficking, and practical ideas that empower individuals and their communities to join the campaign for human freedom. The ultimate collection by one of the most recognized talents in graphic novels: includes over a decade of comics and illustrations by the still-under-30 Adrian Tomine, from "Pulse" to "The New Yorker" and "Esquire," collected together for the first time in one sharply-designed book. Scrapbook is the first comprehensive Adrian Tomnie collection. here you'll find the complete run of strips which was originally published in Tower Records' "Pulse" "Magazine" which Adrian started when he was only 17, along with comics originally published in Details and a host of other magazines of the past decade. A large section of Scrapbook is dedicated to Tomine's extensive illustration and design work, featuring his best material over the years from virtually every major publication in America including "The New Yorker, Details, Esquire," and the late JFK Jr.-edited "George." Tomines' art has also graced popular album covers and posters for bands such as The Eels and Weezer and posters and its' all included here in this beautifully packaged book.


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Author: Damian Ryan,Calvin Jones
Number of Pages: 272 pages
Published Date: 28 Mar 2014
Publisher: Kogan Page Ltd
Publication Country: London, United Kingdom
Language: English
ISBN: 9780749469689
Download Link: Click Here
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